Social Media Marketing Agency Strategy & Retainer
Digitalization is the future and it's accelerating at a pace never seen before. Just merely a decade ago we saw the rise of social media marketing in Hong Kong and today we cannot go anywhere without our mobile devices with us. This paradigm shift completely altered our lifestyle, how we communicate, share information, and experience the world. In this ever-changing digital landscape, which may seem a little daunting, yet exciting for all its possibilities that your creativity can take you. We PRIZM, social media marketing agency will act as a guidelight to strategize for the expected and unexpected. With our experience and expertise, we can venture into the digital realm establishing new prospects for your business and push the boundaries of the vast online universe.
Digital Trinity of Social Media Management
The uniqueness of PRIZM and our social media management lies with the amalgamation of three distinct services in digital marketing: Marketing strategy, Data analytics and Payment solution. The combination of these components establishes the ideal ecosystem for any online business. The seamless one-stop-solution to all your marketing demands from the viral creative concepts/executions, to harnessing data for optimization in future campaigns, and lastly to a payment gateway that provides instantaneous conversion. Compared to other social media agencies in HK this integrated approach is unique and part of our fundamental methodology which could be adopted into any business to further enhance their online processes and sales funnel architecture.
Our strategic services and social media management in Hong Kong covers the full spectrum of the digital sphere. From online business consultation, to social media marketing platform campaign development, to more technical Social CRM infrastructure and even to experimental AI driven chatbot and Social Media Experiences. The key is consistency and our track record of clients ranging from small start-ups, all-round medium sized business, to large brands and institutions said it all.
Digital Trinity of Social Media Management
Good social content marketing always tries to leverage on the latest trends or buzz - this can be anything that many people are talking about now, from the latest events, to news, to even the latest memes or jokes. At Prizm, we believe in creating culture-hacking social campaigns - helping your brand to turn popular moments on the internet into breakthrough advertising.
Data Focused Integrated Approach
Data is a valuable asset that holds the potential to accelerate your business’s growth. As marketers we used to rely on our marketing experience and instincts to guide our creativity, feels like every campaign is a wager. But with digitalization we can effectively transform our experience into numerical representations and through statistical modelling derive concrete proof that one concept is more effective than another. “Numbers don’t lie'' is one of our principal philosophies for developing strategy at PRIZM, it is inseparable with data. We seek to offer marketing guidance using analytics driven practices to firmly determine the client’s social web presence direction and generate digital communication vehicles that spark long lasting brand relationships with the audience. The collection of data is just as crucial when mining it for insights. As a social media agency in Hong Kong, we provide early consultancy to help evaluate your business’s current data approach and how collections could be improved through various marketing campaigns to kickstart an edge for you to leverage on the data cycle.
What is the next BIG THING?
As your business adopts the online components and become more familiar with living and breathing digital, you can begin to explore more sophisticated expansion strategies. The online world is not bound by physical territorial limits, language barrier or accessibility. The advantage of physical brick and mortar stores may be lost in the digital realm. Website templates, social media platforms, content created by social media agency, interactive/canned process flows all level the playing field for everyone making it increasingly more challenging to differentiate yourself from the crowd. Another methodology that arises in cohesion with this generation is the concept of “ME”. A strategic approach that takes on a consumer centric perspective, “If the brands are selling similar products with minimal differentiation how can I(consumer) experience the brand differently instead.” Personalization and customized customer journeys are rising on the horizon. With our assistance in the strategy and data department we can be sure to deliver a unique branding experience with your customers, predicting their needs before they even know it.