About the Project

During the the 27th INT'L baby/children products Expo, Prizm was responsible to innovate the check-in process for Friso's customers when they arrive at the event booth. By utilizing facial recognition, customers pre-registered for the event by uploading a selfie photo, and then was verified at the event without the hassle of taking out their mobile phone. Extensive optimization of the recognition engine was performed to ensure a perfect experience.

“Say Cheese” & check in :)

The Feature

Convenient Login

Customers can enter future events or logon to their accounts on web with their Face ID, their Face ID could also be implemented in tracking on-site,  their position, micro-gestures to signify interest when browsing products

Deeper Customer Profiling

The Face ID can be used to analyze customer’s unmentioned details,  from age to skin condition for more accurate product recommendation. Additionally, the TA will also be prompted to enter  their baby’s Face ID, creating an early tracking profile

Motion Triggered Interactive Sensors

When the customer picks up a product, displays surrounding the TA will  automatically play relevant product information to entice the audience 

Sales Notification Protocol

Every move the customer made with the on-site product display could be recorded in real-time and analyzed to identify potential leads